The hospitality industry is constantly evolving and progressing. Designers have to be at the forefront of trends to keep up.
The ever-changing landscape of hospitality design calls for adapting some of the loftiest trends this year. The combination of creativity and innovation in hospitality design is currently at adulation than ever before. The goal, as designers, is to create spaces that embrace the latest trends, and are alluring to the widest range of guests, including the ever-growing millennial demographic. Here are some of the top 5 trends that will shape the hospitality design industry in 2023.
Enhancing The Bleisure Travel Experience
The bleisure travel trend is not just a millennial fad. For those who are not familiar with the term bleisure, it’s a combination of business and leisure travel. The trend takes into account the needs of today’s business traveller, who may not have the time for a leisurely vacation, but still wants to experience some of the best entities, a destination has to offer. The hospitality industry is trying to capitalize on the trend with creative amenities that cater to this new breed of travellers. The designers are coming up with innovative ways to seamlessly integrate work and play with modern décor and technologically advanced features. Some of them are even going a step beyond the traditional hospitality designs and creating coworking spaces within, that offer a range of services to help business travellers stay productive on the go.
Embracing Sustainability and Localism
Incorporating a sense of place and using sustainable and local materials are the two major design trends that are currently gaining popularity in the hospitality industry. A focus on sustainability can be seen in the sustainable materials used, such as bamboo, recycled glass, and repurposed wood, as well as in the use of energy and water-efficient products. This focus on sustainability has also led to a new trend in hospitality design – biophilia. A belief that humans possess an innate tendency to seek connections with nature and other forms of life, biophilia is being used to create more natural, pleasant, and productive environments. The use of plants and greenery, natural light, organic shapes and materials, and even technology, such as the use of ‘smart glass’ that can be tinted to control the amount of light and heat entering a room, are all ways in which sustainability is being incorporated into hospitality design.
Designers are using a variety of strategies to create these unique experiences, such as using local artists to design murals or using recycled materials to create one-of-a-kind furniture pieces. The economical aspect of the local design movement is also a major draw for hoteliers, as it can help to reduce costs while still providing guests with a memorable experience.
Use of Soothing Colour Palettes and Earthy Tones
The colour palette used in modern hospitality design has shifted to more calming and neutral colours, with a focus on earthy tones. This can be seen in the walls, flooring, fabrics, and even furniture used in many of today’s hospitality spaces. The result is a more relaxing and pleasant environment that can help to reduce stress levels. Soft-hues and neutral colours can also help to make a space feel larger and more inviting. Rich and warm natural hues paired with softer neutrals are creating a more inviting and comforting atmosphere in modern hospitality spaces. Pantone’s colour of the year Viva Magenta paired with mellow earthy tones like Sage Green, Beige and Brown are used to create a harmonious, laid-back ambience.
Focus on Luxury Wellness Interiors
Luxury and wellness are two of the most sought-after aspects of the hospitality industry. Many modern hospitality spaces are now incorporating luxury and wellness elements to create an even more allaying and enjoyable experience for guests. One of the most popular luxury wellness trends is the inclusion of in-room spa treatments. Many hotels and resorts now offer in-room massages and other spa treatments that guests can enjoy in the comfort of their own rooms. Another popular luxury wellness trend is the inclusion of fitness and wellness centres that guests can use to stay fit and healthy during their stay. In-room yoga and meditation spaces are also becoming more common in luxury hospitality spaces. The trend towards luxury and wellness is also being seen in the decor and furnishings used in many modern hospitality spaces.
Art deco for Decor
The hospitality projects that are taking the industry by storm now are those that embrace architecture and design from the 1920s and 1930s. The trend for art deco in hospitality design is being driven by the need for more luxurious and exclusive designs. The entire aesthetic can be seen in the furniture, art, accessories, and other elements used in hospitality design. Art deco is being combined with other styles like mid-century modern and retro to create unique spaces full of personality. The elements that make up this style include geometric shapes, clean lines, and bold colors. Deploying them in an organic way results in a stunning space that makes a statement.
With booming popularity, the hospitality sector is rapidly evolving to cater to the delivery of out-of-the-box guest and visitor experiences. Aiming to provide solutions to assist hotels in meeting the current and future needs of the industry, the designers are on the lookout for solutions that provide a perfect blend of technology, luxury, and comfort. Adapting these design trends is going to up the game in experiential design, marking a milestone in the history of the hospitality industry.